I’ll be the first to admit it. I’m not a left-brain kind of person who loves dealing with numbers. I’m way more of a right-brain creative who is more about the relationships than the ratios.

But at some point, dealing with the numbers in real estate is critical.

You’re going to need to look at numbers when doing a market analysis or pricing properties.

Numbers are critical in today’s fast-paced, multiple-offer market, you better be able to crunch the numbers to help your Sellers determine what is their best net offer.

I just spent about 6+ hours getting my taxes ready to be delivered to my accountant. Adding up expenses all afternoon has my eyes seeing double.

I guess focused on numbers isn’t a bad thing as long as it’s phone numbers of potential and former clients so we can call or text them.

“Playing the Numbers” might be a cliche but when it comes to lead generation, it’s all about making more touches, putting more seeds in the ground, and giving yourself more opportunities each day.

Real estate isn’t so much about being an accountant as it is about being accountable for building relationships, solving problems, and having fun each day.

The numbers don’t lie. If you can do those three things each day and then keep doing it day after day, the business will be much easier.

You can count on that!

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